Hustle, Juju, and the House-Help: A Look Into ‘Somadina the City Hustler’
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Overall Rating: ……….. (3/5 Stars)
Cinematography: The YouTube Aesthetic vs. Cinematic Ambition
The lighting consistency is impressive, particularly in the interior scenes where we usually see “power-light” blowouts. The skin tones are rendered beautifully, avoiding the ashy color grading that plagued low-budget films five years ago. However, the film lacks visual metaphor. The camera serves the dialogue rather than the story. For a film titled “The City Hustler,” I expected more gritty, wide-angle shots of the urban sprawl to establish the “hustle.” Instead, we spent a lot of time in enclosed, high-end spaces, which limits the emotional impact of Somadina’s struggle.
Sound Design & Music: The Pulse of the Drama
Costume, Makeup & Production Design: Communicating Status
The production design does a stellar job of establishing the social hierarchy. Somadina’s initial appearance—the “timid” village look with her basic wrappers and unstyled hair—contrasts sharply with Cecilia’s (the fiancée) over-the-top, glamorous wardrobe.
One critique: the makeup continuity for Jaden during his illness could have been more pronounced. For a man supposed to be under a death spell, he looked a bit too healthy. A little more “sallow” foundation would have sold the desperation of the scene.
Narrative Structure: Pacing and the “Supernatural Shortcut”
The film opens with a strong hook—the tension between Jaden and his fiancée over money and family. It immediately establishes the stakes: Jaden is a man of means but lacks discernment.
However, the pacing suffers from the classic Nollywood “dragging subplot” syndrome. We spend a considerable amount of time on Somadina’s comedic antics in the kitchen and her “drunk” scene. While Ekene Umenwa is a comedic genius, these scenes occasionally stall the momentum of the supernatural thriller plot.
The climax—the breaking of the pot—is high stakes, but the resolution feels a bit rushed. The transition from Jaden being on his deathbed to him suddenly being well enough to grant 5 million naira happens in what feels like a cinematic heartbeat. A more gradual recovery would have offered more emotional payoff.
Plot Logic & Story Gaps: The “Why” of the Witchcraft
The biggest plot hole is Cecilia’s motivation. We are told she belongs to a coven that kills “strong men” because they are “obstacles”.
Yet, she is engaged to Jaden and enjoys his 1-million-naira monthly allowance. Killing the “goose that lays the golden egg” without a more personal motive (like taking over his company) feels like a missed opportunity for a deeper psychological thriller.
The use of the “mystical pot” is a trope as old as the industry itself. While it provides a clear goal for the protagonist, it feels a bit dated in a movie set in such a modern, tech-savvy environment. I would have loved to see a more modern twist on the “spiritual attack”—perhaps something involving digital “juju” or corporate sabotage.
Characterization & Performance: The Ekene Umenwa Show
The Lead Male (Jaden): He plays the “oblivious victim” well. His chemistry with his siblings, Mirror and Caleb, is one of the more grounded aspects of the film. You truly believe they are a family under siege.
The Antagonist (Cecilia): She delivers the “wicked fiancée” role with the necessary venom. Her performance in the coven scenes is chilling, though her transition to “repentant witch” felt a bit too sudden to be fully believable.
Thematic & Cultural Relevance: Faith and Ambition
The film leans heavily into the Nigerian reality of “spiritual warfare.” To a Western audience, the idea of a house-help saving her boss from a mystical pot might seem far-fetched, but for the local audience, it taps into a deep-seated belief system where the “innocent” (Somadina) are often the only ones who can see the evil lurking in high places.
The Verdict: Is it Worth Your Data?
Somadina the City Hustler is a solid, entertaining watch that succeeds because of its heart and its lead actress. It doesn’t reinvent the wheel, and it leans on some tired tropes, but it delivers exactly what it promises: a story of a girl who hustles her way into a miracle.
Who should watch this?
The film reminds us that in the city, the greatest hustle isn’t just for money—it’s for survival against forces you can’t see. Somadina came for a salary, but she left as a savior.
Watch it on Leorence TV YouTube Channel.
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