| Image: Facebook |
Grammy-winning American artist Ciara Princess Wilson joined Lagos State Governor Babajide Sanwo-Olu on Friday at the Nigerian Exchange (NGX) to ring the closing gong, officially signaling the start of Lagos Fashion Week 2025.
The global superstar, who landed in Lagos on Thursday for the four-day fashion celebration, expressed deep admiration for the city’s growth and creativity, promising to use her international influence to promote Lagos as a global fashion hub.
In a statement issued by Gboyega Akosile, the governor’s Special Adviser on Media and Publicity, Ciara shared her excitement about contributing to the initiative.
“I’m excited to have been enlisted in the mission to promote African fashion designs where I will be using my platform to showcase the beauty of Lagos,” she said.
“This occasion is really special for me, because my heart always beats better whenever I am in Lagos. I’ve seen the evolution of the city from when I landed at the airport to when I moved into the metropolis. This speaks so loudly about the growth and how the economy is flourishing.
“On the fashion side, this is exciting news for me because that is the way I express myself. To see the growth in the fashion space, I can’t describe how honoured I am to be part of this project,” she added.
Governor Sanwo-Olu, accompanied by members of the State Executive Council, described the annual fashion event as a reflection of the creativity and entrepreneurial drive that define Lagos. He reaffirmed his administration’s dedication to empowering creatives and expanding opportunities for local brands.
“Our administration is committed to supporting people who are curating an ecosystem that will push locally created brands to the global market,” he said.
Sanwo-Olu emphasized Lagos’ central role in Africa’s development, noting, “Africa is the next continent that will drive the global economy in the next 30 years and on the continent, Nigeria is the one country that has the demographic advantage to lead this new economic growth.
“In Nigeria, there is a big city that speaks to everything about growth. It is called Lagos, which truly represents the entire dream of Nigeria and Africa. We are a people that have the demographic that will take the world to a level that cannot be imagined.”
He added that Lagos Fashion Week underscores how fashion can serve as both an art and a business, driving innovation, tourism, and investment.
“The Fashion Week speaks to both business and innovation, bringing to the forefront the best creatives that we have in Lagos. The event is leveraging fashion as a strong enabler and repository of knowledge. We are happy that the NGX has discovered the untapped potential in the market,” the governor noted.
Sanwo-Olu also assured that the state government’s partnership with the NGX would create more opportunities for designers to access international markets while promising continuous policy support for the creative sector.
Later on X (formerly Twitter), the governor shared: “We hosted creatives to a brunch at Lagos House, Marina, as part of the 15th Lagos Fashion Week celebrations. It was inspiring to share moments with designers, artists, and industry leaders who continue to put Lagos on the global fashion map.
“We were also delighted to have Ciara, singer and songwriter, join us. Her presence highlighted the growing global interest in Lagos as a hub of creativity and style.”
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